Hannspree is known around the world for design and innovation in LCD TV Products but had done little advertising to the US market. So when it came time to launch a national tv spot promoting their Hanns-G line of products they sought out Blue C. Giving Hannspree a strong, clean, high-level brand image, we developed an animated spot that fit both the clients tight timeframe and their budget. With a sponsorship of the WNBA a second version of the spot was easily created to promote the contest during the active dates. The image of the spot translated easily into an ad campaign with targeted messaging to both the consumer and the business-to-business market. TV and Print Campaigns are currently running.